Yasmin Ross – Head of Sales + Promotions
Yas heads up all of the correspondence you see here. Anything we do, say or promote, goes through the incredibly capable hands of Yasmin. She has the ability to take your project and put it right where you want it, directly in the firing line of your exact target audience.
Her skills don’t stop at promotions either, we like to think she could sell a hamburger to a vegan. She picks the right clients and points Friction to the projects we love.
Multi- talented, hilarious and incredibly deft in the art of creating a real buzz around any project she’s tasked with promoting, Yasmin is our first point of contact and we couldn’t be prouder to have her on board.